Friday, May 12, 2006

"It is what it is."

There you have it. What "yada, yada, yada" was for the 90's, "It is what it is" IS for the 00's.

Remember the Seinfeld episode about "yada, yada, yada"? Wherein in came out that the phrase was the ultimate cop-out phrase, as it could be used to obscure the truth?

That's what "It is what it is" ... is. Total cop-out phrase. At it's most innocent, it means "I can't change anything about it." Quite often, it's used to mean "I don't have enough information to make a decision, so I'm just going to put my head in the sand for now." Or, "I've done as much as I am willing to do." Or "Yeah, I totally screwed up, but rather than take responsibility, I'm going to act like it happened in a vacuum."

Hate the phrase. I've used it myself. Hate that.

Hey -- it is what it is.

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